Portfolio

Brand Management
Digital Marketing
CRM and Business Development
SEO Management
Direct Marketing and Launch
Project Management

Creative Brand Management

Marketing strategies created to maintain, improve, and expand awareness as well as reputation management and brand equity of client's products and services over time. 

Overseeing creatives and implementing copies that tell compelling stories for our TA.

Years of experience: 12 years.

Location: Africa, Canada, United States.

Industry: Technology, Real Estate, NGO, and education.

K.P.I.: Conversion Rate of over 400%, CTR grew by 400%, ROAS: 450%.

Digital Marketing

Marketing strategies leveraging online-based digital technologies to create revenue, implement penetration strategies, social media activation, and increase brand equity.

Years of Experience: 8 years.

Location: North America, Africa, Europe.

Industry: Marketing Agencies, FMCG,  Manufacturing, Technology, Real Estate, NGO, and education.

K.P.I.: Website traffic: 600%, Organic search traffic: 600%, Engagement rate: 500%, Conversion Rate of over 400%, CTR grew by 500%, ROAS: 500%.

CRM and Business Development

Strategies to establish and increase business relationships between customers and the organization, to develop and expand growth opportunities.

Years of Experience: 10 years.

Location: North America, Africa, Europe, Asia.

Industry: FMCG, Marketing Agencies, Manufacturing, Technology, Real Estate, NGO, and education.

K.P.I.: Website traffic: 650%, Organic search traffic: 600%, Engagement rate: 700%, Conversion Rate of over 600%, CTR grew by 550%, Conversion rate: 500%, Customer retention: 200%, Customer churn: reduced by 42%, Upselling average: 350%.

SEO/SEM Management

Enabling search engines to understand content, connecting customers to our website, and prompt calls to action, as well as enabling industry keywords to foster results and dependability.

Years of experience: 5 years.

Location: North America, Africa, Europe.

Industry: FMCG, Marketing Agencies, Manufacturing, Technology, Real Estate, NGO, and education.

K.P.I.: Website traffic: 650%, Organic search traffic: 600%, Engagement rate: 700%, Conversion Rate of over 600%, CTR grew by 550%, Conversion rate: 500%, Customer retention: 200%, Customer churn: reduced by 42%, Upselling average: 350%.

Direct Marketing and Launch

Creating and implementing directing marketing portfolios to establish and increase market penetration, online and offline market activations, and launching of new business protocols.

Years of Experience: 15 years.

Location: North America, Africa, Europe, Asia.

Industry: FMCG, Marketing Agencies- BLack and Precious, Manufacturing, Technology, Real Estate, NGO, and education. Most of the projects were implemented as well while working under Black and Precious Communications.

K.P.I.: Website traffic: 650%, Organic search traffic: 550%, Engagement rate: 750%, Conversion Rate of over 600%, CTR grew by 550%, Conversion rate: 500%, Customer retention: 200%, Customer churn: reduced by 60%, Upselling average: 350%.

Project Management

Planning and executing projects from start to completion, managing teams of over 20 people, and ensuring smooth processes as well as growth segmentation and expansion.

Years of Experience: 15 years.

Location: North America, Africa, Europe, Asia.

Industry: FMCG, Marketing Agencies- BLack and Precious, Manufacturing, Technology, Real Estate, NGO, and education. Most of the projects were implemented as well while working under Black and Precious Communications.

K.P.I.: Engagement rate: 600%, Conversion RO1- 600%, Conversion rate: 600%, Customer retention: 90%, Customer churn: reduced by 50%, Upselling average: 300%.Sales and marketing metric: increased by 600%

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